ABM to ABO: How Clari Delivers Personalized Experiences Across the Entire Buyer Journey

Watch this recorded session from the B2BMX Next Level Conference featuring Jen Finney, Senior Manager of Growth Marketing at Clari, and Mary Gilbert, CMO of Folloze.
 

You'll learn how Clari:

• Leverages a blended approach between 1:1 and 1:x to scale globally across segments.

• Empowers the entire GTM team from marketing to revdev to AE’s to respond in a high impact, personalized way to all prospect signals no matter where they are in the buying cycle.

• Keeps sales and marketing teams aligned, engaged, and focused on making meaning of the myriad of signals that matter to keep sales people focused on the right things.